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STV30

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Katie Smedley
Katie Smedley

Day 2 Round 2

I took another stab at the one-liners. I tried to more clearly communicate a problem and the solution I provide for that problem. I also tried to tap more into the empathy I bring with me to every wedding I photograph.


I think I like the 1st, 2nd, and 4th ones. I feel like the 3rd is probably a different kind of client from the others?


I would love and appreciate any feedback on these!



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Donny Granger
Donny Granger
5 days ago

oh, this is good stuff! well done!

let these sit in your mind for a day. underline and circle parts that really get you fired up. you can always grab parts of one and parts of another.


Try to get it down to the essence - in one phrase for each section (problem, solution, result). get clear!


From that clarity, you can always elaborate and unpack ideas in several ways in other parts of the website or marketing

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